Eighty-eight percent of B2B marketing executives believe AI will revolutionize their field in the next five years, with the implementation process starting as soon as 2020.
While AI is defined as the trending technology, only 13 percent of marketers can say they are confident in their knowledge of it. Continue reading the article linked below to learn about five AI applications marketers can use to improve their business outcomes.
Read the source article at MIT Sloan.