Beginning July 1, 2019, Google says it will be enabling mobile-first indexing by default for all new, previously unknown to Google Search websites. And for other existing websites, Google will continue to monitor and evaluate pages for mobile-first indexing readiness.
“Our guidance on making all websites work well for mobile-first indexing continues to be relevant, for new and existing sites. For existing websites we determine their readiness for mobile-first indexing based on parity of content (including text, images, videos, links), structured data, and other meta-data (for example, titles and descriptions, robots meta tags). We recommend double-checking these factors when a website is launched or significantly redesigned.” – John Mueller, Developer Advocate, Google
Google recommendations:
According to Mueller, “Mobile-first indexing has come a long way… happy to see how the web has evolved from being focused on desktop, to becoming mobile-friendly, and now to being mostly crawlable and indexable with mobile user-agents!”
And at Red House, we can’t agree more. Considerations for responsiveness and mobile-first indexing have come a long way, and as always, we’ll continue to monitor advancements and changes as we move into the mobile-first future.
To learn more, visit MarTech Advisor.