Exciting news this month as Mailchimp revealed the launch of its first full-service marketing platform, which will come with a variety of new features.
“For more than two years, we’ve been adding new features like landing pages, Facebook ads, Google remarketing ads, postcards, social posting, and our marketing CRM tools that have become the heart of the Mailchimp platform,” said Ben Chestnut, chief executive officer and co-founder of Mailchimp, in a statement. “This week we’re bringing it all together with a deeply integrated app experience for users.”
Some of its new features include the ability to manage websites, marketing CRM, social posting functionality and smart recommendations (AI-driven insights). We look forward to digging into these new features and increasing the value we can derive from the platform for our clients.
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